Nest Protect courtesy of CNET

Beasts of Branding: Nest Labs

Posted by mike on November 8, 2013

What better way to market your company's revolutionary take on the smoke detector? I'll tell you - buy a fire truck, wrap it with your logo & company colors, [...]

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"What better way to market your company's revolutionary take on the smoke detector? I'll tell you - buy a fire truck, wrap it..."

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